A rare treasure
Abloom is the first luxury rosé born in Napa Valley and crafted with the same precision and reverence reserved for the region’s most celebrated wines. Founded by three accomplished winemakers, Molly Hill, Ashley Hepworth and Sally Johnson Blum, Abloom is more than a wine — it is a bold statement. Meticulously crafted using the Methode Provençal style, each bottle reflects a legacy of excellence and intentional craftsmanship, with a vision to elevate rosé to its rightful place alongside Napa Valley’s finest wines. Abloom redefines what it means to be luxurious — challenging convention and blooming with possibility.
In The Embrace of Grenache
Abloom rosé, inspired by the great rosés of the Bandol region of Provence, is sourced exclusively from old-vine, high elevation Grenache, a variety with extremely limited plantings in the Napa Valley. Sourced from a single-mountain vineyard, the very low yielding Grenache has depth, finesse, and a signature vibrancy, a rosé that is both expressive and timeless. Every sip reflects the purity of this varietal, delivering a refined balance of freshness, fruit, and sophistication.